I was talking on Friday about Whittaker's new comparative advertisement with an associate of mine, Wayne Attwell, the principal brand marketing and SEO expert at Bold Horizon.  We were debating the role traditional media has in the brave new digital world we live and work in.
Don’t we just love the underdog!  Especially where they are the small local “good guys”, butting heads against a well-resourced multinational incumbent who have managed to disenfranchised their... Read full post