This feature-length documentary follows a group of people whose lives are dramatically transformed by the virtual world Second Life. They enter a new reality, whose inhabitants assume alternate personas in the form of avatars. The film is foremost an intimate, character-based drama about people who look to a virtual world in search of something they are
missing in their real lives. A young woman in Detroit becomes a star designer of virtual clothes and houses; an American and a Canadian fall in love online then struggle to build a real life together; a man creates the avatar of an 11-year-old girl who he believes is an expression of his subconscious.